New York Minute: My Quick Trip to the City and What I learned at Instagram
As some of you may know from following me on instagram, I recently went to New York for a 4-day trip and spent a few hours at Facebook/Instagram HQ. I had so much fun meeting other bloggers and learning more about the platform we all use daily! I have been getting DM's nonstop since I posted my visit on my stories and wanted to condense all of my advice into a post for everyone :) First, though, a little about my look:
I wore a simple silk midi skirt (that was basically a maxi skirt on me) with an oversized Metallica tee and a vintage YSL safari jacket. I wanted to wear a very "fashion" outfit but also not hide the fact that I am a California girl. Dressing for cooler weather is always a bit of a challenge, but I wore boots and a jacket and that's a lot of layering for me!
Okay- so I know a lot of you want me to reply to your DMs and say "Yes, I got you! Just do ____ and your following will grow overnight", but unfortunately that's just not how instagram works (according to them!). I learned a lot about the platform from fellow bloggers @galagonzalez and @garypeppergirl, who encouraged us to collaborate only with brands we really believe in and not to become bloggers just for the free stuff.
The second part of the morning was featured on a panel with Instagram employees, including Kristie Dash and Eva Chen. It was really exciting to hear that they really want us to be successful in using instagram to educate our audience on fashion. My key takeaways were:
Become friends with other bloggers- for real. Cultivate meaningful friendships with other bloggers and lift each other up. Collaboration over competition, always.
Don't show an overly curated version of your life- share the real moments when appropriate. If you follow me, you'll know I do this on my stories.
Reply to comments- appreciate the community you currently have, and it will grow. When someone clicks on your profile and notices you interact with your followers, they are more likely to follow you. Personally, I think this is super important because if you didn't have an audience (even a relatively small one like I do) you wouldn't be able to do the work you LOVE!
Don't obsess over having the perfect grid- I know some of us are super specific about only using certain filters, wearing certain colors, etc. According to our panel, if your content is quality and relevant to your audience then they won't care if your grid is 100% perfect.
Compete- but only with yourself. If you're constantly comparing yourself to other bloggers, you'll never be happy. There will always be someone with a seemingly better life, better clothes, etc. but if you recognize that you have unique talents to offer the world and focus on your growth and progress, you'll be happier and more successful.
Hope this helps! Make sure you're following me on instagram to check out all my travels, outfits and more :)
Shop my look below: